In response to the circumstances surrounding the 2021 edition of the
Swiss Design Awards, the event necessitated a transition to an online
format. Embracing this opportunity to transcend the limitations of a
physical gallery, we ventured into uncharted territory by leveraging
digital tools. This endeavor enabled us to not only explore the
artistic aspects of a digital exhibition but also revolutionize its
creation process through collective engagement.
Rather than perceiving the website as a standardized vessel for
housing content, we sought to involve the participants in the design
process of the interface itself. To accomplish this, we extended an
invitation to the participants to conceive the floor plan for their
individual exhibitions. Subsequently, we meticulously translated these
hand-drawn blueprints into captivating 3D renditions, imbuing each
exhibition with a unique essence.